All ArticlesIndustry Insights 5 Steps to Building a Loyalty Program Every company can benefit from knowing how to build a loyalty program. They make customer attraction and retention less mysterious in a…Tru Inc TeamFebruary 27, 2024
All ArticlesIndustry Insights 5 Reasons Why Customer Retention Is Key to Your Business Customer retention means satisfying existing customers so they continue buying from your brand instead of competitors. It takes eight purchases for a…Tru Inc TeamFebruary 20, 2024
All ArticlesIncentivesIndustry InsightsPrepaid Products 5 Successful Travel Incentive Programs Using Prepaid Cards If your travel company is looking to deliver a creative travel incentive, implement a unique loyalty program, or offer an efficient expense…Tru Inc TeamFebruary 15, 2024
All ArticlesIncentivesIndustry Insights How To Get To Know Your Customers What are my customers need? It is important for businesses of all sizes to understand the needs and wants of their customers.…Tru Inc TeamFebruary 8, 2024
All ArticlesIndustry Insights How Customer Strategy Uses Loyalty Data Carly Fiorina, former President of Hewlett-Packard Co., once said, “The goal is to turn data into information, and information into insight.” But before…Tru Inc TeamFebruary 1, 2024
All ArticlesIncentivesIndustry Insights 5 Different Types Of Loyalty Programs: What Are They And What Are Their Differences? What is a Loyalty Card Program? Customers who enroll in a loyalty / rewards card program allow companies to collect information and…Tru TeamJanuary 30, 2024
All ArticlesIncentivesIndustry InsightsPrepaid ProductsTransportation Cashless is the New King Although we used to hear the phrase, “Cash is king,” the pandemic seems to have paved a road for a new tender…Tru Inc TeamJanuary 23, 2024
All ArticlesIndustry InsightsPrepaid Products A deeper dive into the benefits of Virtual Prepaid Cards Learn the benefits and best uses of virtual prepaid cards to grow your payments program.Tru TeamDecember 9, 2023
IncentivesIndustry Insights Branded Incentives: Should Your Business Offer Them? Rewarding customers with money, gifts, or care packages isn’t new; companies have been using incentives for decades to drives sales, move inventory,…Tru TeamJune 6, 2023