All ArticlesIndustry Insights How Customer Strategy Uses Loyalty Data Carly Fiorina, former President of Hewlett-Packard Co., once said, “The goal is to turn data into information, and information into insight.” But before…Tru Inc TeamFebruary 1, 2024
All ArticlesIncentivesIndustry Insights 5 Different Types Of Loyalty Programs: What Are They And What Are Their Differences? What is a Loyalty Card Program? Customers who enroll in a loyalty / rewards card program allow companies to collect information and…Tru TeamJanuary 30, 2024
All ArticlesIndustry InsightsPrepaid Products A deeper dive into the benefits of Virtual Prepaid Cards Learn the benefits and best uses of virtual prepaid cards to grow your payments program.Tru TeamDecember 9, 2023
All ArticlesIndustry Insights Introducing the Mobility Wallet (MW): A collaborative transportation solution for residents of South LA Three people live in Rebeca Hernández’s house in South Los Angeles. They all work and save every penny to pay household expenses,…Tru TeamJuly 31, 2023
IncentivesIndustry Insights Branded Incentives: Should Your Business Offer Them? Rewarding customers with money, gifts, or care packages isn’t new; companies have been using incentives for decades to drives sales, move inventory,…Tru TeamJune 6, 2023